Acer Opens Its First Mega Store, Acer Plaza, in Ahmedabad
Acer, a global leader in technology and innovation,
has officially launched Acer Plaza, its first mega concept store in Ahmedabad.
Located at Dev Atelier in Prahlad Nagar, Acer Plaza represents a bold step in
experiential retail by, offering customers a premium hands-on interaction with
an extensive lineup of Acer and Acerpure products. This flagship store houses
everything from Acer and Acerpure’s latest range across laptops, smart TVs air
purifiers, water purifiers, personal care, vacuum cleaner, and more creating an
immersive and interactive experience for visitors—all under one roof.
The launch of Acer Plaza marks a major milestone in
Acer’s journey in India, particularly as it celebrates its 25th anniversary.
Ahmedabad, a rapidly growing city with a dynamic consumer base, was chosen
strategically for Acer’s first concept store, reflecting the company’s
commitment to engaging directly with customers and expanding its footprint in
India’s burgeoning tech market.
Andrew Hou, President, Pan-Asia Pacific, Acer Inc.,
commented on the launch, “This
year is a special one as we celebrate 25 years of Acer in India. The opening of
our first mega store, Acer Plaza, in Ahmedabad is just the beginning of a
larger journey of expanding our base and offering a range of products from Acer
PCs to Acerpure Home Appliances. We are excited to bring this unique retail experience
to other cities across India. Acer Plaza exemplifies our commitment to
delivering cutting-edge technology while fostering a closer connection with our
customers through immersive, personalized experiences.”
Harish Kohli, President & Managing Director,
Acer India, added, “We
understand that today’s consumers seek more than just products—they seek
experiences that bring technology to life. Acer Plaza offers customers a space
to interact directly with our latest innovations across Acer and Acerpure
products, showcasing how our solutions can seamlessly integrate into and
enhance their daily lives. This will be the start of bringing more Acer Plaza
stores to our consumers and to our ambitious goal of opening overall 300 stores
by the first half of 2025 in both Acer Plaza and Acer Mall format,
strengthening our engagement with consumers across India.”
Sudhir Goel, Chief Business Officer, Acer India,
added “The launch of
Acer Plaza in Ahmedabad marks a significant milestone in our journey to provide
customers with an immersive and holistic retail experience. Bringing together
cutting-edge technology and an expansive range of offerings across PCs,
tablets, consumer electronics, appliances, and personal care, Acer Plaza
reflects our commitment to innovation and customer satisfaction. We are also
proud to showcase ‘Make in India’ products in laptops, tablets, Smart TVs,
Desktops PCs, water purifiers, and more, which are locally manufactured
products. This store sets a new benchmark in experiential retail, and we are
excited to expand our footprint across the country."
The Acer Plaza format exemplifies Acer’s
forward-thinking approach to retail by offering Indian consumers direct access
to its diverse product portfolio in PCs and consumer appliances. This initiative
also strengthens Acer’s commitment to expanding its retail presence in diverse
locations, providing an easily accessible, premium experience for customers
throughout India.
As Acer continues its retail expansion, stores like
Acer Plaza will play a pivotal role in delivering an elevated and interactive
shopping experience. This milestone launch is Acer’s first of many to come,
marking a dedicated investment in the future of technology retail across India.
Through Acer Plaza, Acer is setting a new standard in customer experience,
making high-quality technology accessible, enjoyable, and closely connected to
Indian consumers.
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