Riskified Joins Forces with HUMAN to Help Merchants Embrace Trusted AI Shopping Agent Commerce
Riskified, a global leader in ecommerce fraud prevention and risk
intelligence, announced a new partnership with HUMAN Security, a leading
cybersecurity company, with a shared vision to advance a unified security
framework that helps merchants win and grow safely via emerging agentic
channels. The partnership underscores their joint commitment to leverage their
respective industry-leading AI platforms and expansive network insights to
secure the next era of digital commerce.
While fully autonomous shopping agents have yet to reach mainstream
adoption, consumers are increasingly using large language models (LLMs) like
ChatGPT, Claude, Gemini, Grok, Llama, and Perplexity to research products,
compare prices, and discover deals. This behavior, combined with the rapid
technology advancement including announcements of LLM browser experiences from
LLM leaders, creates both new opportunities and risks. For merchants, early
adopters of AI-driven shopping stand to win new customers and increase
conversion rates. Still, rules-based fraud management can fail when an AI agent
transacts, removing key behavioral signals and leading to more false declines
or undetected fraud.
Without a trust framework, merchants risk revenue loss, inventory manipulation,
and reputational damage. Early data from Riskified’s merchant network shows
LLM-referred traffic to be more risky in certain industries. For example
LLM-referred traffic from a large ticketing merchant was 2.3x more risky
compared to Google search traffic. In another example, an electronics merchant
showed 1.8x riskier traffic. Riskified has also identified early signs of
automated reseller arbitrage, where AI agents are deployed to rapidly strip
inventory and then resell at marked-up prices via fraudulent storefronts, which
other agents would then recommend. Left unchecked, these tactics can disrupt
pricing strategies, erode customer trust, and cause significant revenue loss
for merchants.
Riskified and HUMAN are among the first to address these challenges
directly. Alongside the partnership with HUMAN, Riskified is introducing
multiple solutions and tools designed to advance fraud and abuse prevention in
the world of agentic ecommerce. These include:
AI Agent Approve: MCP Server Package on AWS Marketplace for supply-side
(merchants) and demand-side (LLMs) to communicate with the Riskified platform
APIs and accelerate the safe adoption of AI shopping agents.
AI Agent Intelligence: Dashboard views in the Riskified Control Center
for monitoring ecommerce orders originating from AI shopping agents.
AI Agent Policy Builder: Configuration and enforcement of agentic policy abuse, including the detection of programmatic returns abuse, reseller arbitrage, and promo abuse.
By aligning HUMAN’s recently launched HUMAN Sightline featuring
AgenticTrust with Riskified’s ecommerce risk management expertise in fraud
prevention, chargeback protection, and policy abuse prevention, merchants can
apply consistent trust policies and transaction decisions across both human and
AI-driven interactions. This collaborative approach is designed to help
merchants confidently accept more legitimate AI-driven purchases, block
sophisticated fraud, and protect customer relationships.
"In a world where AI agents transact on behalf of individuals,
resolving identity and trust becomes more complex. By working with HUMAN and
developing new agentic tools and capabilities, we give merchants a way to
safely embrace this shift, turning what could be a threat into a new,
profitable digital channel," said Assaf Feldman, CTO and Co-Founder of
Riskified.
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