Introducing Bridgenext, a New Digital Consultancy Focused on Delivering Digital Realization
Emtec, a global
provider of digital consulting, product engineering, marketing, and technology
services with more than 25 years of delivery excellence, announced today that
it is unifying its businesses and will now be known as Bridgenext. It brings Emtec, Emtec Digital, Wave6 and
DEFINITION 6 together into one unified company focused on empowering clients to
achieve digital realization by moving past the hype of digital transformation
to a future where they can achieve tangible outcomes from their tech
investments.
In this next growth
chapter, Bridgenext will be led by John Castleman who was
recently appointed as Chief Executive Officer. An experienced executive leader
of software and technology services businesses, Castleman joined Emtec’s Board
of Directors in 2022. He brings a wealth of experience in digital services
having previously served as CEO of high-growth firms Mobiquity and Alliance
Global Services. He succeeds Sunil Misra, who has been leading
Emtec since 2009 and helped secure a growth investment from private equity firm
Kelso & Company in 2022. Misra will continue to serve Bridgenext as
Chairman of the Board.
“Going to market as
Bridgenext enables us to operate as a cohesive company rather than a group of
highly impressive but independent organizations,” said Castleman, CEO of
Bridgenext. “While our name is changing, our best-in-class offerings, shared
DNA, and commitment to client success remain steadfast.”
“I look forward to
continuing to work with John and the entire team to bring the Bridgenext vision
to life. By uniting our capabilities more closely, Bridgenext can now further
enhance the impact we can drive for our current and future clients,” said
Misra.
Year over year,
businesses have invested countless hours and millions of dollars on digital
transformation by chasing the next digital trend. However, unlocking the true
power of digital requires more than migrating to the cloud, analyzing customer
analytics data or investing in generative AI – it necessitates doing all these
things and more in a thoughtful, connected way that’s aligned with growth goals
and business outcomes. This is why Bridgenext was formed and it will partner
with its clients to: design thoughtful experiences that engage and delight
customers, build flawless platforms and products that complement and enhance
existing assets, and uncover new sources for value creation and increased
customer loyalty across the entire ecosystem.
“As businesses
navigate 2024 and beyond, they’ll be tasked with harnessing digital technology
to meet increasingly ambitious objectives,” said Castleman. “We are now in the
second half of digital transformation, and it is time to drive value and impact
from the investments made in the first half. Companies can no longer afford to
“try things” and invest without clear returns. They must usher in a new era of
progress and success—an Era of Digital Realization.”
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