Comcast Technology Solutions Unveils Comcast MediaExpress
Comcast Technology
Solutions (CTS) announced the launch of Comcast
MediaExpress, a new and centralized Video-On-Demand
(VOD) management and distribution service for premium content providers.
Comcast MediaExpress enables content owners to easily distribute their VOD
entertainment titles into the leading OTT, pay TV, and social platforms through
delivery centrally managed by CTS. Backed by the scale and reliability of CTS,
content owners can now simplify and streamline their VOD distribution and
monetization efforts across their subscription VOD (SVOD), Advertising VOD
(AVOD), transactional VOD (TVOD), or Free Ad-Supported Streaming TV (FAST)
partners.
Today's premium content providers
face a complex challenge trying to reach more OTT platforms, each with unique
requirements, while simultaneously trying to simplify the way they manage and
distribute their assets. Comcast MediaExpress makes that possible by serving as
a single platform to ingest video, metadata, and supporting files for
centralized management and distribution—backed by the scale and reliability of
Comcast Technology Solutions. Content providers only need to integrate with
Comcast MediaExpress for mass distribution of their premium VOD titles to reach
all the leading OTT and pay TV platforms, including the most popular FAST
Channels and streaming video services.
"Now, more than ever, media and entertainment companies are
looking for the most efficient ways to manage and distribute their short form
and long form video across a highly fragmented landscape of digital
destinations," said Bart Spriester,
Senior Vice President and General Manager of Streaming, Broadcast, &
Advertising for Comcast Technology Solutions. "It's a daunting task even
for the most technically sophisticated programmers, broadcasters, and film
studios, but it's what CTS was built for. Comcast MediaExpress provides
efficiency, scale, and reliability for their VOD distribution efforts, so even
more of their creative energy can stay focused on content creation and
monetization."
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