AI Poised to Drive Smarter Business Growth Through 2030: IBM
New research from the IBM Institute for
Business Value reveals that nearly eight in ten (79%) surveyed executives
expect AI will significantly contribute to their revenue by 2030 " up from
40% today " yet, few (24%) have a clear view of where that revenue will
come from.
Despite this uncertainty,
investment is accelerating: respondents predict that AI investment will surge
approximately 150% between now and 2030. At the same time, 68% of executives
surveyed worry their AI efforts will fail due to lack of integration with core business
activities.
"AI won't just support businesses, it will define them,"
said Mohamad Ali, Senior Vice President, IBM Consulting. "By 2030, the
companies that win will weave AI into every decision and operation. They will
own powerful AI assets, move faster than competitors, bring innovations to
market quickly, and deliver real, measurable business results using technology
and automation."
The global study, based on insights from 2,000 C-suite
executives, shows that AI is emerging as a critical driver of enterprise growth
through 2030. The findings suggest that future success will come from making
bolder strategic bets, even as many surveyed executives face a gap between
expectations and outcomes.
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