TrusTrace Launches New Platform to Turn Supply Chain Data Into Insight and Action

• 15 Sep 2026
• TM Team
• 0 Comments

As sustainability and due diligence regulations multiply, global brands face a widening gap between the supply chain data they collect and their ability to act on it. TrusTrace, a global leader in supply chain traceability and compliance, today announced a new platform built to close that gap.

The platform expands TrusTrace's enterprise-proven traceability and compliance foundation, making supply chain data directly accessible for insight and decision-making while automating the programs that act on it. Teams can identify what needs attention faster and automate assessments, evidence collection, follow-up, and orrective action.

At its foundation is TrusTrace's real-time, lot-level forward traceability and AI-powered backward chain-of-custody data across materials and sourcing models.

"Every regulation ultimately asks the same question: can you prove it? But proving compliance starts much earlier, with understanding your supply chain, knowing where the gaps are, and acting before they become problems," said Shameek Ghosh, CEO and Co-Founder of TrusTrace.

Rolling out in phases starting this month, the platform has been built and validated over the past year with several of the world's leading brands. Its first focus is Supply Chain Intelligence, which allows brands to ask natural-language questions across suppliers, facilities, products, materials, and supply chain relationships, surfacing gaps, patterns, insights, and reports in seconds.

Future phases will add regulatory and enterprise intelligence, connecting external requirements and brands' policies with supply chain data to identify which requirements apply and address gaps earlier.

TrusTrace is also introducing a program builder and orchestrator that automates Supplier Compliance workflows. Brands can automate vendor onboarding, continuous monitoring, assessments, evidence requests, follow-ups, and corrective actions using their own data.

Supply Chain Intelligence is the newest of three connected solution areas on the TrusTrace platform. Supplier Compliance manages whether suppliers meet a brand's requirements; Supply Chain Intelligence identifies gaps and supports decision-making; and Product Compliance determines whether products meet applicable requirements and provides evidence to prove it. The launch also introduces automation capabilities that connect all three.

"We have spent years helping brands build trusted supply chain data. Now we are making that data work harder, turning it into intelligence, decisions, and action," said Ghosh. "The goal is to help brands scale increasingly complex compliance programs without scaling their teams at the same rate, so they can spend more time on the decisions that matter."