Tata Tele Business Services Collaborates with Truecaller
Tata Tele Business Services (TTBS), one of India’s leading B2B
digital and cloud solutions providers, has collaborated with Truecaller, the
leading global communications platform. This collaboration introduces the
innovative ‘Verified Business Caller Id Solution’ to
TTBS enterprise customers making a significant advancement in secure and
efficient communication by providing an additional layer of identity,
credibility, and spam prevention.
Establishing trust between
enterprises and their customers is paramount in today's digital era. The Verified
Business Caller ID solution suite by Truecaller promises to transform
how TTBS enterprise customers interact with their users. Truecaller, through
its Verified Business Caller ID solution, will enable users to instantly
recognize verified business calls, displaying the brand and logo with
precision. The solution ensures that when businesses call their customers, a
distinctive green badge accompanies the caller ID, reassuring the authenticity
of the business. This verified identity fosters an environment of trust where
customers can confidently recognize and engage with legitimate callers.
Brand protection measures are put in
place to maintain the integrity of their verified identity, restricting access
to editing the name, logo, and tags associated to avoid brand impersonation.
Moreover, the advanced and dynamic features such as Call Reason, Video
Caller ID, Call Feedback and other rich media offerings enhancing
customer engagement.
Speaking on this announcement, Mr.
Vishal Rally, Senior Vice President – Product and Marketing, Tata
Teleservices said, “We are committed to driving innovation
and efficiency for enterprises through our solutions and our collaboration with
Truecaller is a testament to this commitment. By integrating Truecaller’s
cutting-edge technology into our offerings, we aim to empower businesses with a
seamless and secure communication solution that not only optimises operations
but significantly augments customer trust and satisfaction”.
Extending these thoughts on the
collaboration, Mr. Priyam Bose, Global
Head GTM & Developer Products at Truecaller said, “At Truecaller,
we understand the significance of trust and authenticity in the modern business
landscape. This strategic collaboration with TTBS allows us to extend our
Verified Business services to enterprises, ensuring their credibility and
reliability to millions of users within the Truecaller community. By leveraging
our advanced verification technology with TTBS robust network, we are committed
to providing businesses with a unique tool to verify their authenticity and
solidify their connections with customers”.
The Verified Business Badge acts as a
safeguard against any unauthorized changes to essential brand information,
protecting businesses from potential misuse and ensuring consistent brand
representation. So far, over 2000+ active businesses across India and other
vital global markets have benefitted from the Verified Business Caller ID and
other advanced communication capabilities. Besides improving business call
efficiency, the solution has significantly brought down phone call-related
frauds and scams, promoting heightened customer safety in business
communications. TTBS and Truecaller's strategic collaboration underscores their
shared commitment to transforming customer communication and elevating the
standard of trust and transparency in every business interaction.
With a strong focus on delivering
cutting-edge technology and exceptional customer services, TTBS is enabling a
‘digital-first’ ecosystem for businesses to become digitally agile. For
this, TTBS has taken several initiatives in recent times to empower businesses
with innovative and reliable solutions that help them maintain smooth
operations in a flexible, scalable, and secure manner. The company’s Smart
Business Solutions portfolio comprises of Smartflo CCaaS suite,
an advanced cloud communication suite integrated with omni-channel capabilities,
SmartOffice- a one-box start-up kit with voice, data, apps, storage
& much more, Smart Internet Leased Line with built in
cloud security, SD-WAN iFLX an intelligently flexible solution
for network optimization and a comprehensive suite of cyber security solutions.
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