Snapdragon Announced as Presenting Partner of Manchester United’s USA Tour 23
Manchester
United has announced their global partner Qualcomm Technologies, Inc., through
its Snapdragon brand of processors, as the presenting partner of its 2023
pre-season tour of the USA.
The team
will travel to the United States in July, playing a series of pre-season
matches across the West and East coasts of America, preparing Erik ten Hag’s
first team for the 2023/24 season.
The
four-match schedule includes a game against Wrexham AFC at Snapdragon Stadium,
San Diego, where the club will field a youth focused side, giving fans the
chance to see some of United’s famed academy’s up and coming players.
This will
be United’s first visit to the US in five years, and throughout the entirety of
the Tour, Snapdragon will offer access to exclusive pre-season content and
prizes to its Snapdragon Insider community, which will build
as the team moves from city to city.
To unlock
this access, Snapdragon encourages each Manchester United fan to become a Snapdragon
Insider by following @Snapdragon on Twitter, TikTok or Facebook, or
@SnapdragonOfficial on Instagram.
As
presenting Tour partner, Snapdragon will bring enhanced pre-season experiences
to the Club's global fan base.
Victoria
Timpson, CEO of Alliances and Partnerships for Manchester United said:
“Manchester
United Tour 23, presented by Snapdragon, will not only be an opportunity for
Erik and his squad to train in some of the best sporting facilities in the US,
but they’ll also play against some world class opponents in front of our army
of passionate supporters.
“Everyone
at the club is extremely excited to be returning to the US for this year’s
pre-season preparations, and with the help of Snapdragon, we can’t
wait to share this excitement with our fans not only in the US but also around
the world.”
Don
McGuire, SVP and Chief Marketing Officer, Qualcomm Incorporated, said:
“As a
valued partner of Manchester United we are delighted to help bring the team to
the US. As well as the Tour’s presenting partner, we are the proud hosts and
match sponsor of the Club’s fixture against Wrexham AFC, to be played at the
Snapdragon Stadium on the 25thJuly.
“Manchester
United is the most well-known football club in the world and we are excited to
be hosting the squad in our hometown. Bringing Manchester United to San Diego
for the first time is not only a historical moment for the club, but also great
for the local community and economy as we place the city and Snapdragon Stadium
at the forefront of world soccer.
“To mark
this special occasion, we will present the winner of this match with the
inaugural Snapdragon Cup. Once presented to the winner of this match, the cup
will then be donated to a local school, serving to inspire the next generation
of soccer stars and technology innovators.”
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