Salesforce Collaborates with Jeena Sikho Lifecare to Drive Digital Transformation in Ayurvedic Heal
Salesforce,
the #1 AI CRM, announced its collaboration with Jeena Sikho Lifecare, a leading
Ayurvedic healthcare and wellness company, to accelerate its digital
transformation and enhance patient care. This collaboration leverages
Salesforce’s AI-driven solutions to streamline operations, optimise patient
engagement and expand access to holistic healthcare through digital
platforms.
By
integrating Salesforce Service Cloud and Marketing Cloud, Jeena Sikho Lifecare has unified functions
such as critical operations, including Virtual Outpatient Department (VOPD),
call centre management, medicine order processing, and patient engagement. This
integration has also elevated the company’s marketing automation, enabling
AI-driven health campaigns that reach millions. Together, these innovations are
already delivering measurable outcomes, including a 50% improvement in call
center response times, more than 1,000 monthly VOPD sessions, and significantly
stronger engagement across service verticals. This implementation is being led
in collaboration with Salesforce Consulting Partner, Quadrafort Technologies,
and will pave the way for future innovations, including improved patient
management, minimizing treatment gaps through personalized follow-ups, and
enhancing service quality.
Comments on
the News:
Acharya
Manish, Managing Director at Jeena Sikho Lifecare said,
“At Jeena Sikho, Our mission is to treat critical illnesses holistically and
bridge the gap between Ayurveda and modern healthcare. By joining hands with
Salesforce, we’ve created a digital infrastructure that not only enhances
patient experiences but also supports our broader vision of expanding Ayurvedic
healthcare across India. This allows us to provide more accessible, efficient,
and personalized treatments.”
Akshay
Murthy, Regional Vice President – Sales, Salesforce India said, “Healthcare is at the forefront of embracing AI-driven
transformation, and India has the unique opportunity to leapfrog into the
future by combining ancient wisdom with modern innovation. We are delighted to
collaborate with Jeena Sikho as a powerful example of how technology can
amplify Ayurveda’s reach and relevance, thereby creating a new paradigm for
holistic wellness that is personalized, efficient, and accessible at scale for
all.”
Vaibhav
Verma, COO at Quadrafort Technologies said, “Combining
innovative AI capabilities with expert consulting, Quadrafort Technologies is
proud to have supported Jeena Seekho throughout its digital transformation
journey. With a deep understanding of the strategic vision required to leverage
Salesforce effectively, we’ve helped drive meaningful business transformation,
making this a win grounded in both insight and alignment.”
Looking
ahead, Jeena Sikho plans to scale its HIIMS Clinics and Daycare Facilities,
adopt Agentforce to improve service request management, and integrate advanced
AI and predictive analytics to optimize treatment plans. The company is also
exploring ways to expand its Ayurvedic education and training model to
cultivate a network of self-reliant practitioners equipped to deliver
high-quality care.
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