Is The Endpoint Protection Platform Market Set To Witness Substantial Growth?
The
endpoint protection platform EPP market is in a phase of rapid growth,
propelled by a combination of market trends. From $5.17 billion in 2024, the
market size is projected to increase by more than 11% to reach $5.74 billion in
2025. This significant growth is attributed to increasing global remote work
trends, investments in cybersecurity, rising number of advanced persistent
threats and zero-day vulnerabilities, and heightened focus on protecting
critical infrastructure.
Expectations
are high for the EPP market in the following years, with projections pointing
to a market valuation of $8.64 billion by 2029, reflecting a compound annual
growth rate CAGR of 10.7%. The surge in cyberattacks, an upswing in enterprise
security awareness, growth of small and medium enterprises SMEs, increasing use
of Internet of Things IoT devices, and the rising adoption of mobile devices
are significant factors anticipated to fuel this growth. Other influencing
trends include technological advancements, AI integration, cloud-based EPP
adoption, zero trust security models, and IoT devices.
Advancements
in cyberattack methods, an increased value of data, vulnerabilities in software
and systems, and a general lack of cybersecurity awareness are contributing to
the escalating number of cyberattacks globally. These malicious activities,
committed by individuals, groups or organizations, are aimed at gaining
unauthorized access, causing damage or compromising computer systems, networks,
or data. In this challenging landscape, EPPs play a critical role in defending
against such threats by employing a multi-layered security approach that
includes detection, prevention, response, and remediation. For instance, during
the 2022-2023 financial year, Australia reported an alarming 94,000 cybercrime
reports, marking a 23% increase from the previous year according to the
Department of Defense. This growing threat constitutes a substantial driving
force for the burgeoning EPP market.
Who
Are The Key Players In The Endpoint Protection Platform Market?
The
endpoint protection platform market includes several leading companies such as
Microsoft Corporation, Oracle Corporation, Honeywell International Inc.,
Broadcom Inc., Palo Alto Networks Inc., Fortinet Inc., OpenText Corporation,
Check Point Software Technologies Ltd., Trellix Inc., McAfee Corp., and others.
These key industry players are making significant advancements and innovations
to maintain their competitive edge and meet the growing demand for effective
cybersecurity solutions.
The
EPP market is multifaceted and can be segmented based on offering, enforcement
point, deployment mode, organization size, vertical, subsegments on platforms,
and services. By offering, the market can be divided into platform and
services. In terms of the enforcement point, the market includes workstations,
mobile devices, servers, point of sale POS terminals, among others. The deployment
mode can either be on-premise, on the cloud, or a hybrid model. The market also
caters to various organization sizes from large enterprises to small and medium
enterprises SMEs, across numerous verticals including BFSI, healthcare,
government, IT and IT-enabled services, telecommunications, manufacturing,
retail and e-commerce, energy and utilities, education, and others.
What
Is The Regional Analysis Of Endpoint Protection Platform Market?
From
a geographical perspective, in 2024, North America dominated the EPP market,
while the Asia-Pacific region is expected to witness the fastest growth in the
forecast period. Other regions extensively covered in the report include
Western Europe, Eastern Europe, South America, the Middle East, and Africa.
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